To succeed in the jewelry industry, having a well-designed, user-friendly jewelry website for your business is important. The best jewelry website design will enable you to create a robust online presence for your business, boosting sales and revenue.
As most people depend on the Internet for most of their purchases, it has become vital for all businesses to move their business online. Hence, in this article, we will go through a few tips to help you create an innovative jewelry website according to your specific needs.
Features to Include in a Jewelry Website Design
Here are a few key features that you should consider while designing the best jewelry website design for retailers & vendors.
3D Viewer for Jewelry
The 3D viewer feature will allow your customers to view your jewelry products in a 360-degree view. Customers will be able to see and feel jewelry pieces as they rotate in the video, giving them a realistic sight and touch experience.
Product Images with Descriptions
Craft clear, informative product descriptions that can help you establish credibility with potential customers and help your brand look trustworthy. Also, product descriptions will help your customers to better understand the product and make purchasing decisions.
Product Reviews and Ratings
According to the research, nine out of ten consumers globally, take the time to read reviews before making a purchase. Hence, it is a good practice to place the reviews next to your products for your customers to view and facilitate the purchase.
Show Price Breakups
Customers tend to trust the best cheap jewelry websites that display accurate price breaks. You should follow the practice of displaying the cost of the gems, the cost of the quantity of gold, diamonds, or other metals used, the cost of waste, insurance claims, etc. These pricing breakdowns will help you establish yourself as a trustable brand.
Payment Gateway Integration
Customers’ money and personal information will feel safe with a protected payment gateway integration. It can be used for hassle-free international payments in addition to local ones.
You will also have the possibility to give discounts, special offers, and other advantages to attract potential customers to make a purchase.
Additionally, you can offer consumers the opportunity to file a claim for “Transit insurance” if their expensive jewelry—such as gold or diamonds—is stolen or damaged. This could help you create a stronger bond with your customers.
Add Search Bar
Some customers will visit a jewelry website to purchase a particular piece of jewelry. Compared to customers who browse your website at random, there is a greater chance that these visitors will purchase because they have come intentionally.
Hence, these customers prefer to use the search box rather than scrolling through the entire website and product categories. You risk losing a possible sale if your website lacks a search box, so try to include one in your fashion jewelry websites.
Seamless Checkout
Customers don’t have the patience to wait in our fast-paced world; they want things to happen spontaneously and at their convenience. If you ask them to fill out a lot of information and keep directing them here and there, especially throughout the checkout process, they may become irritated and leave without making a purchase.
Thus, try to keep the checkout process simple and as short as possible, adding only necessary information.
You may hire the best website design agency that will help you craft a visually appealing, user-friendly, and fully functional jewelry web design according to your particular needs. I can offer you exceptional, custom website design services for your business needs. Get in touch with me now!
Read more: How To Hire A Skilled Website Designer For Your Business